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Alliance ⚒️

Partners to transform your audience (& bank account)

We collab with human transformation luminaries, brands & causes for limited edition medallion drops, digital experiences & more to create the next greatest generation. That human transformation can be an ultra profitable, sustainable & scalable business that benefits your charity of choice is just an awesome bonus.

👋 Hey! Quick explainer of what's in it for you

Sell your audience real tools for real transformation

👉 VISIT FORGEDLIFE.CO BEFORE YOU KEEP SCROLLING SO YOU KNOW WHAT WE'RE TALKING ABOUT

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Path To Profit

  • Exclusive coin drops grab attention

  • The coins are a low ticket front end product with wow factor. Random drops make superfans pay constant attention or risk missing out (FOMO). Bundle it with your existing products, partners, etc.

  • Buyers ascend into your digital membership app

  • If you've already got a community (like Patreon, Discord, Slack, etc.) we can go with that for now or we'll create & run one for you. Think of it like your own app with a members-only group chat plus way more.

  • Real transformation happens inside the group

  • Real transformation happens not alone but with accountability buddies. Accountability (not information, which is valued at almost nothing after you have it) is a high value recurring revenue product people gladly pay for every month.

  • Sell memberships at all price points

  • Sell memberships like $10/month members-only club (like Netflix), $10-30/month accountability (like Weight Watchers), $300/mo training, $3,000/mo B2B coaching, mastermind, etc.

  • Sell all kinds of digital products

  • Sell challenges, courses, pay per view events, expert AMAs, master class sessions, group coaching, semi & private coaching & much more. Start simple, expand any time.

  • Everything benefits your charity of choice

  • We transform lives from day 1 by donating a part of every sale to your charity of choice.

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"Books are a great business card but a terrible business. Even after selling millions of books, my best money makers are my coins & courses."

RYAN HOLIDAY, Author & Entrepreneur, DAILYSTOIC.COM

How DailyStoic.com makes $10m+ selling coins not books

 NYT Author Ryan Holiday's 8 Figure Coin Business Exposed

Ryan Holiday has been crushing marketing, growth hacking, writing, publishing, physical & digital products for close to 2 decades. His coin business alone makes over $1m+ every year on autopilot. Watch the inteverview to find out why top business podcast My First Million host Sam Parr calls it "the greatest business of all time" (2:53).

Why sell coins?

  • #1 goal achievement tool

  • Reminders & rewards work for habit change – Alcoholics Anonymous has proved this for almost 100 years. People need a reminder & they want to belong to a tribe like them - the coin is a prized token that does both plus just looks awesome.

  • Grab extreme attention with insane wow factor

  • It's bragworthy, it's cool, it's different, makes people talk, buyers show it off on social, limited editions boost demand, drops boost scarcity (people want what they can't have). The word of mouth marketing for your business is unmatched by any other product or promotion.

  • Premium positioning & pricing

  • A metal coin looks valuable (aka expensive), feels heavy (aka expensive), gotta be hard to make (aka expensive), seems rare (aka expensive), is aspirational (aka expensive), etc. Basically everything a Tshirt isn't.

  • Way more profitable than Tshirts & merch

  • Ultra high margin, no multiple SKUs per design, no size issues, no quality complaints, no returns, no customer support headaches, collectible editions boost sales, coin club subscription continuity products, more

  • Sell more to your superfan buyers

  • Your superfans (1-3% of your audience) are begging to buy more from you. Sell the coin to identify superfan buyers then sell more to those same buyers - physical products, digital memberships, digital products, partner products & anything else they want

  • Collectible Designs

  • Limited Editions

  • Themed Collections

  • Themed Series

  • Collectors Editions

  • Coin Of The Month Club

  • Awards

  • Rewards

  • Reminders

  • Tokens

  • Layers

  • Lore

  • Ethos & Mottos

  • Symbols & Mementos

  • Secret Society Stuff

Add instant new revenue streams

Keep it simple: do more of what works

How to sell motivational merch? We keep it super simple & just copy what's working today for some of the smartest influencers' monetization models (who've already tried the rest).

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Ryan Holiday

dailystoic.com 

Makes $m's a year selling coins & courses around his books

He knew ads was not the way to turn his Daily Stoic newsletter into a profitable business. So what could he sell? His CMO experience at American Apparel taught him T-shirts is the worst business (many SKUs, returns, commoditized, etc.). He grabbed the well-worn Memento Mori coin he always flipped while his imagination raced – and the rest is history.

His newsletter & content promotes his own products – collectible coins & physical products, ultra high margin digital products like courses, challenges, VIP exclusive access & more.

With this model he keeps all the money from his audience vs. sponsors who obviously make more than they pay you.

  • Has a 300k reader daily email newsletter, 3m IG subs

  • Sells 10,000s of coins each year at $26 each

  • If 30k/year x $100 ACV = $3m/year revenue stream

  • His online store subsidizes his Austin TX bookstore

  • Tweak: add scarcity with limited edition drops

  • Tweak: limited edition product collabs

  • Tweak: sell subscriptions not one & done products

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Pete's Pirate Life

instagram.com/petespiratelife 

Lifestyle brand sells story to begging superfan buyers

Canadian photographer turned YouTuber Peter McKinnon loves bad ass custom made EDC gear. When photography vlogging felt too limiting, he started a second channel to showcase his pirate side.

The magic dust making Pete's Pirate Life destroy commoditized, value-based pricing is his mastery of selling the dream – scarcity, exclusivity, desirability, FOMO.

This is how you turn audience into fanatical superfan buyers begging to buy everything before it's gone (without the backlash).

  • 6m subs on his main YouTube channel 

  • Gorgeous product photos sell the dream & tease the drops

  • Random drops each promote a collection of limited edition products - when they're gone they're gone

  • His storytelling sells premium pricing (ex: $135 coin) 

  • Creates the "cool kids club" not everyone can join

  • Pop up drops make superfans pay constant attention

  • Sells digital products at petermckinnon.com 

  • Opened a PPL destination retail shop in Canada

  • Tweak: sell subscriptions not one & done products

  • Tweak: sell digital products to the same buyers

Let's do more of what works

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Biz model

The business of human transformation

Better than ads, sponsors, books & merch

If you're not selling your own products, you're missing your biggest $ makers. The team at Legend Media created Forged to give our partners instant new revenue streams. We turn your ethos into collectible coins plus a digital community-enhanced business.

  • Turn your ethos into collectible coins + community

  • Coins are high margin physical products with wow factor

  • Cross-sell, upsell & downsell digital products

  • B2C & B2B memberships, training, coaching & more

Makes money from day 1 with zero risk

Our proven Presold Launch Blueprint builds hype, cash flows from day 1 & removes all risk. If the presale hits the metrics, it's a go & we've got the cash for production & marketing plus profit.

  • 1. Tease the coin club presale to build hype

  • 2. Limited presale with founding members perks

  • 3. Execute manufacturing & marketing campaign

Sell simple

Turn audience into begging superfans

Start with simple offers & products

Each collab is a one of one. We'll analyze your brand & suggest a product portfolio that's authentic, aspirational & a premium experience that leaves 'em wanting more.

How to turn audience into $1-3m+

OK let's run some ballpark numbers.

  • For B2C, let's say 1% of your 1m audience buys at $100 ACV (average cart value) = you just made $1m of new revenue
  • For B2B, let's say your audience is 100k but the ACV is $1000 (the coin is included with a training course, coaching, etc.) = $1m new revenue
  • If you authentically love, use & promote the product & conversions go up to 3% = that's $3m revenue

Typical B2C product ladder

  • $50 Solo

  • Limited Edition collectible coin plus 1 month of digital app membership with Bronze-level perks

  • +$100 Combo add on

  • Add a handrafted accessory (EDC item, premium pen, leather pouch, journal / notebook, knife, jewelry, etc.)

  • +$50 Plus add on

  • One time offer to upgrade to a full 12 months of Bronze membership, Plus-level membership perks, enhanced app content, special offers, more

  • $500 Medallion Club

  • 12 months of coin of the month club, VIP app content, more perks

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Sell more

More products, more partners, more sales

Collab & cross-promote with your partners

Sell more to your most valuable buyers – the ones you've already got! We promote partner products, affiliates & more in the email & in the app. Always authentic, never spammy or cringy. Everything benefits your charity of choice.

  • We put together authentic influencer & brand collabs

  • Collab with charities & causes

Grow your digital business as big as you want

Think of your community-enhanced business like an awesomeized Patreon replacement. Keep it simple with a group chat then sell challenges, courses, pay per view tickets anytime you're ready. You do you, we do the rest.

  • Start with a group chat that replaces Patreon

  • Sell challenges, courses, coaching, virtual experiences, more

The business of human transformation

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Your app, your members, your way

Heartbeat.chat is our favorite app to power your digital membership business.

Host conversations, courses, events, content and more

Combine chats, threads, courses, documents, events, and build a community your members will fall in love with.

Transform your community into a profitable business

Flexible subscriptions, tiered memberships, automatic tax calculation, paid referral programs, ad conversion tracking, and much more.

Get help scaling your community-enhanced business

Presold

Launch 🚀

Blueprint

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Phase 1 // Design

We'll do a quick call to explore a fit with your brand & business goals, kick around product ideas, designs, marketing strategies & more. If it's a go we'll share a partner dashboard where you can track project status & message us any time.

  • 25 minute quick call

  • Partner dashboard to track project status

  • Message us any time

phase 2 // Prelaunch promo

We create a sales page that promotes the product & run a Whisper Tease Shout 30 day promo campaign. The minute the limited edition drop starts a "Buy Now" button appears until the quantity limit is reached. If the sales target is reached, the product is a go. (If not, we cancel the launch, nobody's card is charged & we ask what they actually want to buy). 

  • Takes about 4 weeks to run the Whisper, Tease, Shout launch strategy playbook made famous by Alex Hormozi's 500k attendee live product launch (watch the explainer video here)

  • "Buy Now" button appears at the time of the drop until each product sells out

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Phase 3 // Presale Drop

We use the presale money to fund production of the physical products & execute the marketing campaigns plus profit. This removes all the risk.

Buyers get instant access to the digital membership & start connecting with their cohort crew in the app while they wait for their coins to be shipped.

  • Takes about 4 weeks from physical product design to final product delivery

  • Buyers get instant access to their digital membership in the app

Phase 4 // Fulfillment

The physical products get shipped out of our warehouse. We handle all customer experience (CX), returns, issues, etc. We manage your digital membership, products & experiences in your app. You pop into the app as often as you want.

  • Physical products ship to buyers

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From concept to cashflow in under 2 months

Are you a perfect match?

To ensure a premium experience for everyone involved, the Forged Alliance program is by application only. We're looking for human transformation luminaries, brands & causes in every niche & industry. 

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Content Creators

Built an online audience who can relate to our world? Bloggers, YouTubers and influencers - we want you.

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Luminaries & Experts

Help your audience transform & boost their goal achievement success.

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Brands

When our products add value to yours, we all win bigger together.

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Influencers

Collab with us! We'll empower your audience & you'll make money having a blast together.

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Media

We'll work with you to empower & transform your audience. 

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Causes

We'll set up collabs with luminaries & brands in your niche to win bigger together.

Partners to win bigger together

Interested? Let's talk

Email me & let's explore transforming your audience together.

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GOT QUESTIONS?

I GOT YOU.

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No one transforms alone – join a tribe just like you

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From fire, strength

A Legend Media ★ Brand | All Trademarks Property Of Their Owners

Meet Legend Media, the team behind Forged

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legendmedia.co

Helping influencers build & sell booming digital businesses

  • Unlimited digital business & marketing services

  • Legend List of influencers, brands & causes

  • Alliance of top agencies serving influencers

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Agency

Launch 🚀

White Labeled agencies For Influencers

Work with (& sell) the best in every business

 Legend Media helps influencers build & sell booming digital businesses. Forged gets us started making money together, then Agency Launch turns your biggest expense (team) into your biggest money-maker to scale from $1m to $10m & beyond.

  • UNLIMITED SERVICES.

  • FLAT MONTHLY RATE.

  •  NO CONTRACTS.

  •  NO HEADACHES.

How it works

  • Proudly designed & delivered with ❤️ from the team at Forged HQ In Music City USA

  • At 1.75" diameter, it's big enough to never forget

  • Weighing in at a delightfully hefty 6 oz means it's a delightful burden you'll love carrying everywhere (& 

Helping influencers grow from $1m to $10m & beyond